‘Pamoja Tuungane’ campaign is aimed at rallying Kenyans to support those suffering from the effects of the prolonged drought in the country. Safaricom and the M-PESA Foundation commits foodstuff donation worth over 100 million shillings to be distributed to some of the hardest-hit counties starting in Marsabit.
The country’s largest supermarket chain, Naivas who are supplying the food hampers are also supporting the donation by providing free logistics. Meanwhile the country’s top media houses including Mediamax, Nation Media Group, Radio Africa, Royal Media and the Standard Group have pledged to use their reach to raise awareness about the campaign.

MILLIONS OF KENYANS ARE FACING FOOD INSECURITY

While we are still in discussions with all stakeholders about the long-term initiatives, we know all too well the importance of having some short-term actions to deal with the current situation. We are calling upon other private sector players to join us in supporting those suffering from the effects of drought because we are all aware that we cannot thrive if the community around us is in anguish.
Safaricom is encouraging Kenyans to donate their loyalty points (Bonga Points) or cash by dialing *126# and selecting Pamoja Tuungane. The donations will enable the purchase of food items to be distributed to some of the worst affected counties.
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